Test your creative with your target audience before you choose a direction.

goahead sends your concepts to screened respondents who match your target customer profile. They tell you which one they prefer. You get a result showing the split, same day.

Try with 100 free participants

No account. No credit card. Takes 3-4 minutes to set up.

Creative and brand teams use goahead to validate work before it goes public.

Most creative decisions get swept up in this.

A concept moves forward not because anyone confirmed it was the strongest, but because someone senior made a call and the meeting ended. That concept goes to the client. The client pushes back or asks to combine two of them. Revisions follow. What launches is a version nobody fully stood behind from the start.
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Nobody in that room had anything concrete to go on. Everyone was working from instinct, including the person who made the final call.

goahead gives you concrete results in 3 easy steps.

Step 1 – Define your audience

Set the age, location, gender and job role of who you want responding. Only people who match that profile are allowed in.

Step 2 – goahead finds the respondents

goahead pulls matched respondents from a pre-registered panel, no recruiting needed. They each see your concepts individually and pick the one they prefer.

Step 3 – You get the result

A percentage split across all 100 respondents. If one concept has a clear lead, you know to move. If it is too close to call, you know to go back. goahead shows you both.

Try with 100 free participants

This is what you walk into the meeting with.

A clear winner. The percentage split. The audience profile it was tested against. Export it as a PDF or drop it straight into a deck:

Block Visual Identity 1

winner

Concept A

Mar. 31 2023
Participants

100

Geography

World

Age range

28 - 40

Gender

Woman

Runtime

8 hours

Send report
Export PDF

Concepts

Concept A (64%)

Concept B (32%)

Concept C (4%)

Works for whatever creative decision is in front of you.

Campaign hero visuals

Paid social and Meta ads

Landing page concepts

Out-of-home layouts

Packaging options

Brand identity routes

Email creative

Product photography direction

Logo variants

Pitch concepts before client presentation

See how goahead tells you which creative wins before you spend a dollar on it.

Without goahead

Stakeholder picks their favourite in the room

Disagreement. Senior person settles it.

Client asks what informed the decision

Client has notes. Revisions begin.

Campaign direction shifts late

Real audience might not like it

With goahead

audience response is back before the meeting starts

one concept has a stronger result. discussion shifts to execution.

you share the audience response data

client engages with the rationale. fewer rounds.

direction confirmed earlier in the process

Real audience much more likely to love it

Our creative director and I disagreed.

We ran the ideas in goahead. The numbers settled it in an afternoon.

Erica Themens
Account Manager

Stop guessing. See which creative your audience actually prefers before you decide.

Stop guessing. See which creative your audience actually prefers before you decide.

Your first test is free. 100 screened respondents from your target audience, results same day, no account needed.

100 credits to try it

No account. No credit card. Takes 3-4 minutes to set up.